Visit Florence


Why visit Florence, SC? Conveniently located at the intersections of I-95 and I-20, Florence is an ideal place to explore. Offering a wide variety of dining options, our top-notch local cuisine and national franchises will have your taste buds happy. To make your experience even more interesting, the origin of the SC Pecan Trail starts here. The South Carolina Pecan Trail offers traditional pecan dishes with subtle modern flair making this the tastiest visit you’ll ever make.

We have also added an App to make your visit easier to navigate! The Visit Flo mobile app is your gateway to the most current information about the area, including our fun Pecan Trail challenge, where participants can win exciting prizes! This comprehensive travel and tourism app provides detailed listings of dining options, shopping venues, outdoor activities, events, and much more, complete with navigation assistance and Google Reviews.

2023 Great American Main Street Award Winner

“Downtown Florence Main Street sets a national standard for downtown revitalization rooted in community connections,” said Main Street America Interim President and CEO, Hannah White. “Their success demonstrates the power of creative approaches to engaging stakeholders, creating a strong culture of volunteerism, and fostering pathways to increased downtown housing, while also championing the preservation of historic community assets.”

Bike rider at High Hill Creek

Play in Florence

Interior of restaurant in Downtown Florence, SC

Dining in Florence

Interior of Hotel in downtown Florence, SC

Staying in Florence

What’s Going On Around Florence?

Dining Guide
City & County Parks
Things To Do
Places to Stay
Calendar of Events
The SC Pecan Trail


Ready to relax? Florence has a great selection of national brand hotels near the interstate exits and a trendy boutique hotel in the heart of our downtown area. No matter the amenity, you are sure to find your needs met with so many choices available. No matter if you’re visiting for business, pleasure, or simply passing through, there is a large selection of charming and comfortable places to stay in Florence.

Exterior of Hotel Florence in Florence, SC

Get Outdoors

Lynches River Park is a great place to relax while the kids jump into nature. The 676-acre park features wide varieties of vegetation, a river swamp with towering cypress trees, a splash pad, the Environmental Discovery Center and a one of a kind canopy walkway through the treetops. The SC Revolutionary Rivers National Water Trail leads paddlers from Lynches River Park into the old hiding spots of the Swamp Fox – Revolutionary War hero General Francis Marion.