Why Visit Florence, SC?
Conveniently located at the intersections of I-95 and I-20, Florence is the perfect place to explore. With a wide variety of dining options, including top-notch local cuisine and national franchises, your taste buds will be delighted. Florence is also the starting point of the SC Pecan Trail, which features traditional pecan dishes with a modern twist, making this a delicious and memorable destination.
Check out the Local Events
Check out upcoming events, places to see, things to do, and a few suggested itineraries. You can also map out your own itinerary and customize your trip exactly how you want it!
There’s an App for that
To enhance your experience, download the Visit Flo mobile app! This app provides the latest information about the area, including the fun Pecan Trail challenge where you can earn pecan swag. The app conveniently offers detailed listings of dining options, shopping venues, outdoor activities, events, and more, complete with navigation assistance and Google Reviews.
Get Outdoors
Lynches River Park is a great place to relax while the kids jump into nature. The 676-acre park features wide varieties of vegetation, a river swamp with towering cypress trees, and a splash pad. The Environmental Discovery Center offers a one of a kind canopy walkway through the treetops. The kayak launch puts your directly onto the SC Revolutionary Rivers National Water Trail. This national trail leads paddlers from Lynches River Park through the hiding spots of the Swamp Fox – Revolutionary War hero, General Francis Marion.
Stay Social with Visit Flo
Stay
Planning a trip to Florence, South Carolina? You’ll find welcoming places to rest and recharge—from trusted hotel brands to boutique inns and locally camping. Even better, most Florence area hotels are minutes from downtown dining, shopping, and attractions, so it’s easy to make the most of your stay.
Play
Discover endless ways to have fun in Florence County! Whether you’re exploring outdoor adventures, catching cultural events, or finding family-friendly attractions, Florence offers something for every kind of traveler.
Plan
Plan your visit to Florence, South Carolina and get ready to explore a welcoming destination filled with Southern charm, vibrant arts, rich history, and unforgettable food experiences. Whether you’re traveling for a weekend getaway, a family vacation, or a business stay, Florence offers the perfect blend of small-town warmth and modern convenience.
Events
Florence is a vibrant hub of events and activities, offering something for everyone throughout the year. Whether you’re a music lover, foodie, art enthusiast, or history buff, Florence offers something to pique your interest.
Eat
Hungry for something unforgettable? Florence, South Carolina serves up bold flavors and local favorites you won’t want to miss. From classic Southern dishes to international bites, there’s something here for every craving. Explore tasty spots serving BBQ, burgers, farm-to-table fare, and much more!
SC Pecan Trail
Started in 2017, the SC Pecan Trail highlights pecan-inspired food, crafts, and experiences across Florence County—from downtown Florence to Lake City.
Come Stay A Bit
Ready to relax? Florence has a great selection of national brand hotels near the interstate exits and a trendy boutique hotel in the heart of our downtown area. No matter the amenity, you are sure to find your needs met with so many choices available. No matter if you’re visiting for business, pleasure, or simply passing through, there is a large selection of charming and comfortable places to stay in Florence.
Get Outdoors
Lynches River Park is a great place to relax while the kids jump into nature. The 676-acre park features wide varieties of vegetation, a river swamp with towering cypress trees, and a splash pad. The Environmental Discovery Center offers a one of a kind canopy walkway through the treetops. The kayak launch puts your directly onto the SC Revolutionary Rivers National Water Trail. This national trail leads paddlers from Lynches River Park through the hiding spots of the Swamp Fox – Revolutionary War hero, General Francis Marion.
The Hidden Gem Worth Writing About
See the South from a Train Window
In Garden & Gun’s “See the South from a Train Window,” the author celebrates the joy of scenic rail travel through the South — from historic tracks to modern Amtrak routes that make exploring small towns easier and more charming than ever. The piece highlights how travelers are rediscovering the magic of train journeys, soaking up landscapes and local stops along the way.
Just like the article celebrates rail travel, Florence, SC was born because of the railroad. Founded at the junction of major rail lines in the mid-1800s, the town grew up around its train depot — becoming a thriving hub that connected the Carolinas and beyond. Today, Florence still welcomes visitors by rail and invites you to make memories in the heart of the Pee Dee.
Florence’s Rising Culinary Star & Annual Food Celebration
Florence, SC is on the foodie map Midtown Magazine spotlights our growing food scene—and the Florence Food & Wine Festival that brings it to life.
Save the date for the 2026 Florence Wine
And Food
Festival coming March 26 – 28, 2026
Read the full article Florence’s Rising Culinary Star & Annual Food Celebration
Discover Florence: An Underrated Southern Gem
Southern Living highlights Florence, South Carolina, as an underrated destination brimming with culture, creativity, and charm. While many may know Florence for pecans and its place on the Pecan Trail, the city also surprises visitors with a vibrant arts scene — from symphony performances and community theater to murals and sculptures scattered throughout downtown. Outdoor lovers will enjoy kayaking on Lynches River or wandering the Moore Farms Botanic Garden, and downtown’s Great American Main Street offers local shops and delicious dining options. Whether you’re seeking culture, nature, or small-town Southern hospitality, Florence proves it’s much more than you expect.
Read the full article Discover Florence: An Underrated Southern Gem

