Pouring wine at Florence Wine and Food Festival

Spring into Florence

Spring Into Florence, SC: Racing Thrills, Culinary Sips & Outdoor Adventure Await This March

March in Florence County, South Carolina is when winter fades, azaleas begin to bloom, and the energy of spring takes center stage. Whether you’re a motorsports fan, a foodie searching for your next unforgettable bite, or an outdoor enthusiast ready to hit the trails, Florence, SC delivers a perfect spring escape.

From the roar of engines at Darlington Raceway to wine tastings downtown and scenic rides at High Hill Creek Bike & Run Park, March is packed with reasons to plan your visit. Here’s how to experience the best of spring in Florence County.

Race weekend in Darlington, SC March 20-22

Feel the Roar: Race Weekend at Darlington Raceway

There’s nothing quite like Race Weekend at Darlington Raceway, and March 20–22 brings one of the most anticipated NASCAR events of the season to the Pee Dee region. Known as “The Track Too Tough to Tame,” Darlington Raceway offers heart-pounding action and a historic racing atmosphere that draws fans from across the Southeast.

Race Weekend is more than just the Goodyear 400 — it’s an entire experience. Tailgating, fan zones, live entertainment, and community celebrations fill the area with excitement. Visitors can make a full weekend of it by staying in Florence and exploring local restaurants, breweries, and shops between race days.

Sip, Savor & Celebrate: Florence Wine & Food Festival

Spring also brings one of Florence’s most delicious weekends — the Florence Wine & Food Festival from March 26 – 28. This multi-day celebration showcases regional chefs, curated wine tastings, craft cocktails, and culinary creativity that highlight the growing food scene in Florence, SC.
Attendees enjoy tasting events, pairing dinners, and interactive experiences designed to celebrate local flavor. It’s the perfect excuse to plan a foodie getaway and explore Florence’s vibrant downtown atmosphere while indulging in a weekend of unforgettable bites and pours.

Pair this festival with Race Weekend, and you’ve created the ultimate March itinerary in Florence County. Get your tickets today!

Tabletop at the Final Pour at Florence Food and Wine Festival
biking at High Hill Creek Bike and Run park

Get Outside: Ride, Run & Explore at High Hill Creek Bike & Run Park

Spring weather in Florence County is ideal for getting outdoors, and High Hill Creek Bike & Run Park is a must-visit for active travelers. This purpose-built trail system features scenic wooded paths perfect for mountain biking, trail running, and family-friendly outdoor fun.

The winding dirt trails, gentle elevation changes, and natural surroundings make High Hill Creek one of the region’s premier outdoor recreation spots. Whether you’re training, exploring, or simply enjoying fresh air, it’s an energizing way to experience Florence in bloom.

Outdoor enthusiasts can also paddle sections of the Revolutionary Rivers National Water Trail or explore Florence County’s parks, golf courses, and walking trails throughout the month.

Sweet Stops Along the SC Pecan Trail

No spring visit to Florence County is complete without exploring the SC Pecan Trail — a curated collection of local restaurants, boutiques, bakeries, and specialty shops that celebrate the region’s agricultural heritage.

Start with a visit to Jack’s Books, an independent bookstore offering cozy corners and carefully curated reads. It’s the perfect place to slow down between events and soak in Florence’s welcoming charm.
Then satisfy your sweet tooth at Cortney’s Cupcakery, where pecan-infused treats and freshly baked delights capture the essence of Southern flavor. From pecan cookies to decadent desserts, this stop delivers pure springtime indulgence.

The SC Pecan Trail encourages visitors to explore beyond the main event — discovering hidden gems, supporting local businesses, and experiencing authentic Florence hospitality along the way.

Grab a book from Jack's Books on the SC Pecan Trail

Plan Your March Getaway to Florence, SC

March is when Florence, South Carolina truly shines. The combination of NASCAR racing excitement, world-class culinary events, scenic outdoor adventures, and charming SC Pecan Trail stops creates a dynamic spring destination unlike any other in the region. Start planning your spring getaway today — and discover why March in Florence, SC is the season to explore, celebrate, and savor every moment.

Stay Connected with Visit Flo

Before you hit the road (or the trail!), make sure you download the Visit Flo App at VisitFlo.com/app. It’s your pocket guide to Florence County — featuring events, restaurants, the SC Pecan Trail, outdoor adventures, and insider tips to help you make the most of your stay. Turn on notifications so you never miss a race, festival, or sweet treat along the way!

Need help planning your trip? Stop by and see us at:

📍 3290 W Radio Dr, Florence, SC
🕘 Open Daily | 9:00 AM – 5:00 PM

Our team is happy to share maps, recommendations, and local favorites to make your visit unforgettable.

And don’t forget to follow along for daily inspiration, event updates, and Florence fun:

Facebook     Instagram      TikTok       Visit Flo Online

Tag us in your adventures and use #VisitFloSC — we love seeing Florence through your lens!

Summer 2026

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